Guilherme Paulus is the co-founder of the tour operator CVC Brasil Operadora e Agencia de Viagens S.A. The publicly held company began as a smaller travel agency but has now become one of the largest in Brazil and Latin America as a whole. Much of the success of the company can be attributed to Paulus and his business activities. Paulus was born in São Paulo and studied business administration when he was younger. Today, he has accumulated more than 50 years of experience in the tourism sector and started up CVC with his partner Carlos Vicente Cerchiari in 1972. Check out Guilherme Paulus at skalsp.com
Guilherme Paulus was part of the partial sale of CVC to the Carlyle Group in 2009. He figured that the much larger global investment fund could breathe new life into the company and offer it the support it needed to expand beyond its current position. Today, CVC has grown to earn revenue of around $5.2 billion every year and is looking to open 100 new stores on a yearly basis. It has locations in over 400 malls in the country of Brazil and is also a part of commercial galleries and over 100 hypermarkets. The goal of CVC is to continue its expansion into new markets including the global market where it has opened new stores in niche markets in cities around the world. CVC is also working the Omni Channel concept by blending virtual stores with physical stores and offering more to its customers.
Guilherme Paulus is a very socially responsible leader who is a part of the PIET project, which is in existence to train the younger generation to be more aware of socially vulnerable situations in the tourism industry. As a sponsor of the National Project of Professional Initiation in Tourism, the company is also helping to support to younger entrepreneurs in different regions and help them to become more interested in the tourism industry. Guilherme Paulus has been honored with many different awards and is one of the most well-known entrepreneurs in the tourism sector in Brazil and the world. He is now focusing on stepping up his company’s involvement in social responsibility projects and hopes to be a part of making the world a better place for everyone.